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8/31/2009

IRI’s Thom Blischok Moderates Panel Focused on the Shifting Consumer at GMA Executive Conference 2009


WHO:

Thom Blischok – President, Consulting and Innovation, Information Resources, Inc.

   

WHAT:

The recession has created a new kind of shopper—frugality is now the new consumer habit, with every purchase decision considered carefully. Retailers and manufacturers, in turn, are faced with the challenge of adapting to this new shopper to maintain a competitive edge. To discuss this new shift in shopper behavior, industry thought leader Thom Blischok will serve as moderator of the “The New Value Consumer: Company Response to New Priorities and Changed Habits” panel at the Grocery Manufacturers’ Association Executive Conference attended by senior retail and CPG executives. The panel includes:

  • William J. Coyne, President and Chief Executive Officer, Raley's Family of Fine Stores
  • Christopher J. (CJ) Fraleigh, Chief Executive Officer, North American Retail and Foodservice, Sara Lee Corporation
  • Cathy Green, Chief Operating Officer, Food Lion, LLC
  • Frank A. Tataseo, Executive Vice President, Strategy and Growth, The Clorox Company
   

WHY:

The change in consumer behavior is putting enhanced pressures on retailers and manufacturers to be even more strategically attuned to their shoppers. This newly conservative shopper demands solutions that help them feed, clothe and take care of their families based on a new definition of value. Blischok and the panelists will discuss how companies are shifting their strategies to address these needs.

The panel will explore:

  • If this consumer shift is temporary or permanent
  • If this downturn and the new, frugal shopper is an opportunity for the food and CPG industry
  • How retailers and CPG companies are reacting to the recession’s effect on shoppers.
   

WHEN:

Aug. 31, 2009, 12 p.m. (CDT)

   

WHERE:

GMA Executive Conference
The Broadmoor
1 Lake Ave.
Colorado Springs, CO 80906
www.gmaexecutiveconference.com

   

About IRI
IRI is the world’s leading provider of consumer, shopper, and retail market information, insights and decision solutions to 95 percent of the FORTUNE Global 500 consumer packaged goods (CPG), healthcare and retail companies. Only IRI offers the unique combination of integrated market and shopper information, automated analytics and predictive insights, innovative technology, and domain expertise. With IRI, leading manufacturers and retailers are able to drive their growth by quickly discovering breakthrough insights, making smarter decisions, taking faster actions across the enterprise, and achieving breakthrough results. Companies around the world depend on IRI for technology and solutions that enable brand building, successful new product launches, consumer-driven merchandising/retail execution and consumer and shopper relationship management. For more information, visit http://us.infores.com.

# # #

CONTACTS:
John McIndoe
E-mail: john.mcindoe@infores.com
Phone: (312) 474-3862
Fax: (312) 726-1091

Shelley Hughes
E-mail: shelley.hughes@infores.com
Phone: (312) 474-3675
Fax: (312) 726-1091


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FEATURED PRODUCT
Virtual Shopping
Understand consumer behavior
in the store through a Web-based
virtual shopping experience
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Nine strategies for CPG manufacturers and retailers to take maximum advantage of today’s new opportunities by generating uplift among these shoppers.
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