Data Detective for Price and Promotion

Course Information for Data Detective: Price and Promotion

The Data Detective for Price and Promotion workshop provides an interactive forum where you learn pricing and promotional best practices in today's transforming economy. How to price is ranked as one of the most important factors in purchase decisions, so the confidence you need to quickly make decisions that will lead to the best success for your products. Educate yourself on the realities of price and promotion today with the methods you need to succeed. Understand different pricing strategies, shifts in consumer shopping behaviors and the effects of an inflationary environment on your pricing behaviors. Through both lecture and interactive case studies, learn how to make strategic price changes and promotions simulations work for you.

Course Outline

Managing pricing and promotions in a turbulent economy
Planning and forecasting the effects of everyday price
Planning and forecasting the effects of promotion
Competitive war gaming and simulation of price and promotion actions

Instructor-Led Training from IRI

Fill out the following registration form and an IRI Training represenative will contact you to confirm your registration.

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